Up until recently, I have been anti-Facebook Hashtag. Facebook was late to the hashtag game and I thought that they didn’t have any relevance on Facebook. For those who are unfamiliar, hashtags are ways to group conversations online. Adding the # symbol in front of a word or phrase makes it clickable. Hashtag functionality is […]
Read More →Twitter is a fast-moving social network loved by many. I use it for multiple reasons; keeping up with friends, networking, staying on top of social media trends and learning about the world. Twitter recently updated their list function to be more robust. Prior to the Twitter List update, you could only create 20 lists, […]
Read More →In this post I’ll show you an example of how to increase your Facebook Reach. Facebook reach is defined as “the number of unique people who have seen your post. Figures are for the first 28 days after a posts’ publication only.” Facebook insights gives you a fabulous amount of information, but it is only as good […]
Read More →Facebook makes it tough to get the attention of your fans, and they place buttons to encourage you to promote your posts all over your page. Facebook Guidelines specifically say “You must not use Facebook features or functionality as a promotion’s registration or entry mechanism. For example, the act of liking a Page or checking in to […]
Read More →I’ll be honest, I work really hard at getting people to subscribe to my blog, but I rarely subscribe to others. I don’t have a connection with them when they auto send me their most recent blog post, which I am also guilty of. I can’t remember where I read this, but the tip said […]
Read More →In this post I’ll explain how to optimize your Facebook events to get the most attendance and to have your event go viral. This technique will take some time to implement, but it will pay off in the end. The below is example is from Metro Chicago Hillel and their event for a Chicago Cubs game. I […]
Read More →Facebook recently changed how event pages look. Now you can add a larger cover photo, similar to your timeline cover photo, instead of a small thumbnail icon. In this post, I’ll show you how to resize an image to fit the new dimensions using Microsoft Paint. The goal of this tutorial is to be quick and […]
Read More →Earlier I wrote an article about effective ways to use business to business social media to not only get new leads, but build in-person relationships with those businesses. Now that we have identified the strategy, I am going to explain how to measure the ROI (return on investment) of Business to Business Marketing. The strategy […]
Read More →How could you not want more retweets. Quick Sprout put together this handy infographic on how to do just that. A RT will get your tweets shared to the networks of their followers. Make sure to thank them for a Retweet and they’ll be likely to do it again. I found this infographic from Timothy Carter’s […]
Read More →A Goal is a desired result a person or a system envisions, plans and commits to achieve—a personal or organizational desired end-point in some sort of assumed development. Many people endeavor to reach goals within a finite time by setting deadlines. Source: Wikipedia Your Facebook page is how you reach your fans, but how do […]
Read More →
