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111 Articles

Social Media for Social Change

Earlier this year, I attended a training for Ask Big Questions, a non-profit that I work with on their social strategy. At that training, a student I met connected me to Professor Don Stanley from the University Of Wisconsin via Twitter. Don and I spoke on the phone about his class, informally titled Social Media […]

Akron Aeros Find Success with Facebook

Determining your social strategy can be difficult, but implementing one successfully can be even more challenging. This posts highlights the Akron Aeros Minor League Baseball Team, their new owner and how they used Facebook to build and engage their fan base. I got a chance to interview their owner via a friend’s introduction. Ken Babby, […]