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Facebook Updates Admin Panel

When I logged into Facebook today, I noticed that Facebook updated the admin panel. When you navigate to your page, you’ll notice a list of recent postings and their Total Reach. If you Google “measuring Facebook engagement”, you’ll find many opinions on ways to calculate it. I would recommend using Total Reach as a measure as it is defined […]

Facebook Engagement

In this post I’ll share a way to use a Facebook engagement trick to engage your audience, promote a new offer and to gain new fans using social media. The apartment communities that I post for run referral bonus incentives to current residents who refer their friends. In the below example, the community is offering […]