What is Search Engine Optimization (SEO)?

What is Search Engine Optimization (SEO)?

As my blog reaches it’s 1st birthday in April, I have learned learned quite a bit about SEO (Search Engine Optimization) to enhance my blogs rankings in search engines. Below is a list of what I have learned so far, and I hope to learn even more by the blogs second birthday. If you have an SEO tip, comment below and I’ll post the tip and link to your site.

Some of these items are relatively easy to implement, and some items may surprise you. I do plan to add to this post as I learn more.

Search engine rankings can be attributed to a few things; Incoming links, Meta Tags, website age, and length of content. The more trustworthy websites that contain links to your websites, the higher your organic ranking will be. SEO should not be confused with advertising in that you can pay to appear at the top or the right hand side of a search engine. The below tips are how to use SEO to increase your chances of climbing up in the rankings.

– Guest Posting is a quick and easy way to get new links pointing to your website. Find a competitors website that is fairly high in the rankings and ask them if you could do a guest post. Most blog owners will welcome your request. Your job as a guest poster is to promote your piece on their website and link back to yours.

  • How do I pick who to ask for a guest post? I look for two different types of blogs to requests guests post for. I look for blogs who are high in the rankings, which would give the link to my website a high priority. I also ask blogs that are similar size to mine as they are more likely to say yes.
  • What should I say? Start to engage with the blog you have your eye on, whether it be commenting, tweeting with or posting on their Faecebook Page. Create a relationship with the blog you want to guest post for, and the owner is more likely to say yes.
  • What do I do after my guests post is published? Don’t stop engaging with the owner of the blog. It’s easy to forget and move on. It’s all about who you know. You should also promote your post on your social media sites. Feel free to ask the blog owner to write a guest post for your site.

– Commenting on other blogs is a great way to leave your link behind. Share a piece of thoughtful commentary relating to the article and post a link to your site. Commenting allows you to build a relationship with the blog owner when they comment back. Your goal should be to have them comment on your blog as well.

– Duplicate Content – Do not post your guest post on your own blog. Google doesn’t like duplicate content and your guest blogging efforts will be wasted. I made this mistake as I showcased in an earlier article about business to business social media. There are different schools of thought on this, but if Google thinks you are doing this maliciously, they will push you down in the search rankings.

– Redirecting can be tricky. If you use more then one URL to redirect to your current blog, make sure it is a 301 redirect. You can check the type of redirect here. This type of redirect is telling everyone that your site has permanently moved.

– URL Structure – When setting up links in your website, use the anchor text of the keyword that you want people to find search to find your content. Instead of “click here” for a website all about social media strategy. You would want to use social media strategy as the anchor text for your link.

– Image Optimization is a real easy way to get people to your website when they search. Instead of saving your photos as image1 or image2, I would save the image on computer as How to SEO1 and How to SEO2 to make them more searchable in a post about SEO.

– Incoming Links – The more incoming links you have from trustworthy websites, the better your search engine rankings will be. What makes a trustworthy website? Age, content and credibility of links linking to their website.

– Outbound Links – When you have someone guest post for you, they’ll typically include a link to their website or blog. If they have similar content to you, it’s almost giving your reader a pathway to the competition. The benefits of inviting guest bloggers outweighs the helping the competition factor. Make sure that your content is as awesome as it can be, and you won’t have to worry about loosing out.

– Website Age partly determines the credibility of a website. A page that is 20 years old verus on that is 5 years old  will have better trust and credibility. When looking for guest blogging opportunities, you should research the site that your post will go on. You can check the age of any web domain by going to the domain age check tool.

– Meta Tags – at it’s simplest, the meta tag is what tells the search engines what type of website you have. I want to be found when someone types in “social media blog”, which is also my meta tag. It’s extremely important to make sure that you are utilizing the correct meta tag.

Post URL – I know I wanted to write a blog about SEO, but what would be the best URL and title of my blog that search engines would love? The Google Keyword Tool lets me research which keywords get the most searches. “How to SEO” gets roughly 2.2 million local searches a month. “SEO Basics” only gets 3,600 local searches a month, so the choice was easy.

– Extra Tips

  • Link stability – Make sure your guest blog post is going to stay there forever. It won’t help you if your post that links to your site is removed.

Do you have any SEO tips that you’d like to add? Send me a message, I’ll include your tip and a link to your website.

  • aesd124

    Arsenal Jadikan Sanogo Sebagai Umpan Romulo

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    Agen Bola Terpercaya indo11.com melaporkan, Arsenal dilaporkan mengincar serius jasa Romulo, bahkan mereka bersedia memberikan Yaya Sanogo untuk mendapatkan gelandang Spartak Moscow itu.

    Sebagaimana dilaporkan, manajemen The Gunners menimbang tawaran 9,5 juta poundsterling untuk gelandang Brasil berusia 24 tahun itu saat bursa transfer dibuka lagi Januari nanti.

    Demi memuluskan rencana itu, Arsenal diyakini bakal merayu Spartak dengan menawarkan Sanogo melalui skema pinjaman. Apalagi striker muda Prancis itu gagal meyakinkan klub dan fans sejak diboyong ke Emirates Stadium di musim panas 2013 silam.

    Manajer Arsenal, Arsene Wenger kini melihat potensi transfer ini sebagai peluang emas untuk memperbaiki lini tengahnya dengan menarik Romulo, sekaligus memberi peluang Sanogo demi menimba pengalaman tim reguler di Rusia.

  • wasignton124

    Der Klassiker Panaskan Akhir Pekan Ini

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    Agen Bola Melaporkan Berita Olahraga Terkini dan terbaru Indo11.com Jakarta – Pekan ke-10 Bundesliga akan berlangsung panas karena dua musuh besar; Bayern Munich akan menjamu Borussia Dortmund. Bayern jadi ujian berat bagi Dortmund yang sedang berupaya kembali ke jalur positif.

    Der Klassiker jilid pertama di 2014-15 itu akan dipanggungkan di Allianz Arena, Minggu (2/11/2014) dinihari WIB. Dua kubu memiliki peruntungan yang berbeda di kancah domestik.

    Laju Bayern, sang juara bertahan, masih mulus-mulus saja dengan meraih enam kemenangan dan tiga kali seri dalam sembilan laga pertama. Lain halnya dengan Dortmund.

    Die Borussen tengah mengalami krisis yang menyebabkan mereka terlempar di urutan ke-15 klasemen sementara. Sejak menundukkan Freiburg 3-1 pada September silam, Dortmund cuma mengantongi satu poin dari enam pertandingan berikutnya (!).

  • quess124

    Adnan Januzaj Dikait-kaitkan dengan Ajax Amsterdam

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    Agen Bola Melaporkan Berita Olahraga Terkini dan terbaru Indo11.com Amsterdam – Gelandang Manchester United, Adnan Januzaj, dikabarkan tengah dibidik oleh Ajax Amsterdam. Tim raksasa Belanda itu disebut berniat untuk meminjam Januzaj pada Januari mendatang.

    Januzaj baru menjalani satu musim penuh bersama United, yakni pada musim 2013/2014. Pada musim penuh perdananya itulah Januzaj mencuri perhatian. Meski United tampil hancur lebur, Januzaj dinilai tampil apik dengan torehan 4 gol dan 3 assist dari 27 pertandingan di Premier League.

    Namun, musim ini performa Januzaj dinilai menurun. Ditambah kedatangan bintang baru seperti Angel Di Maria, kans Januzaj untuk jadi starter pun minim. Kalaupun dimainkan, performanya disebut tidak memuaskan.

    Januzaj sudah bermain 7 kali di Premier League musim ini dengan 5 di antaranya sebagai pemain pengganti, namun belum satu kali pun mencetak gol atau menyumbang assist. Rata-rata dia hanya melakukan 1,7 shot per gamedan 0,7 operan kunci per pertandingan.

    Dengan catatan tersebut, kabar bahwa Januzaj akan dipinjamkan selama beberapa waktu demi mengasah kemampuannya beredar. Ajax disebut-sebut sebagai tim yang paling meminatinya.

  • Casillas: Madrid want to overhaul Barcelona by Christmas

    Agen Bola Terpercaya Cityholidaybet Reported – Iker Casillas has revealed that Real Madrid’s aim is to be top of La Liga by Christmas after they defeated current leaders Barcelona last weekend.

    Casillas is now hoping that Madrid can overhaul their great rivals at the summit of the Primera Division standings before the winter break.

    “Our aim is what we’ve wanted from the start of the season: we need to try and top the league by Christmas,” the goalkeeper told reporters on Thursday.

    “We took an important step in getting there by beating Barcelona.”

    Madrid, of course, are looking to reclaim the Liga title for the first time since 2012 but they realised an even bigger dream last season by winning their 10th European Cup.

  • Montolivo injury boost for AC Milan

    Agen Bola Terpercaya Cityholidaybet Reported – AC Milan have received a boost with the news that midfielder Riccardo Montolivo has fully recovered from the injury that ruled him out of the 2014 World Cup.

    The Italy international suffered a fractured shinbone during his country’s warm-up clash with Republic of Ireland on May 31 and was forced to undergo surgery two days later.

    However, the Rossoneri have now revealed that Montolivo’s rehabilitation is going according to the plan.

    “AC Milan would like to communicate that Riccardo Montolivo underwent a visit today [Thursday] from professors Herbert Schoenhuber and Riccardo Accetta, the two surgeons that operated on him on June 2 earlier this year,” read a statement on the club’s official site.

    The positive progress report will raise hopes among the San Siro faithful of Montolivo being in a position to return to competitive action before the winter break, but it is still believed that the former Fiorentina captain will most likely to have to wait until the New Year to make his comeback.

  • Ga lucita

    Capello: Ronaldo not as skilful as Messi

    Agen Bola Terpercaya Cityholidaybet Reported – Russia boss Fabio Capello says Cristiano Ronaldo “does not possess the pure technical skill” of Lionel Messi.

    Ronaldo is the current Ballon d’Or holder and widely expected to retain the individual honour on the back of a prolific year in which he fired Real Madrid to Champions League glory.

    However, while Capello has the utmost respect for the Portugal international’s explosive power, the Italian coach does not believe that the 29-year-old is as skilful as the Barcelona No.10.

    “Cristiano Ronaldo and Messi are two extraordinary players but they are different,” the former Madrid boss is quoted as saying by AS.

    “Cristiano is a powerful player, with very good technique, but he does not possess the pure technical skill of Messi.

    “Leo Messi is a very difficult player to play against.”

  • aesd124

    Mancini Happy with His Inter Milan Players in AC Milan Draw

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    Inter Milan manager Roberto Mancini was obviously happy with how his team performed in their draw with fierce rivals AC Milan this week.
    “Derbies are always difficult and this was no different,” said Mancini, as quoted by reliable Agen Bola indo11.com.
    “I am very happy with the way the team moved, as with five days together to change a system after a year and a half playing 3-5-2 was not easy. They all did very well.”
    “I don’t expect to change a team completely in five days, especially when the systems are different. It will take time, but our objective is to win as many games as possible quickly, even if we’re not at 100 per cent.”

  • wasignton124

    Juventus Star Pogba Rules out Real Madrid Talks

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    Juventus star midfielder Paul Pogba insists he is very happy at the Serie A club and will not look to move on despite interest from La Liga powerhouse Real Madrid.
    “Real Madrid are a great club, but I am very happy at Juve and want to continue these performances. I hope to stay here for a long time. It’s flattering to hear so much transfer speculation, but I play for Juve and I am happy to wear the Bianconeri jersey,” said Pogba, as quoted by reliable Agen Bola indo11.com.
    “Why did Manchester United let me go? You’d have to ask them. I was a free agent and I chose to come here, now I am happy.”
    “Everyone in the locker room treats me like a little brother and I kid around with everyone. Gigi Buffon told me something before kick-off that I cannot repeat in front of the cameras!”

  • quess124

    On-Loan Chelsea Forward Fernando Torres Talks up Form Slide

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    On-loan Chelsea forward Fernando Torres, Currently at Serie A side AC Milan, has talked up his form slump after making a big-money switch from Liverpool to the Stamford Bridge outfit.
    “I think it is because of the playing style each team has. Atletico Madrid and Liverpool had a similar style and I made a great partnership with players. At Atletico it was Albertini, then Ibagaza and later Maxi Rodriguez,” explained Torres, as quoted by reliable Agen Bola indo11.com.
    “They are players I feel a special connection with. At Liverpool I had it with Xabi Alonso and especially Steven Gerrard.”
    “Chelsea played very differently. You had to adapt to the team and sacrifice your qualities to help the team.”
    “You may have won many titles in your career and played in many important matches, but when you join a side with a different style, you have to adapt first and then make the rest of the team understand your style so you can finally shine by scoring goals.”

  • aesd124

    McLaren Akan Tentukan Line-Up 2015

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    Agen Bola Terpercaya indo11.com melaporkan, Kepastian siapa yang akan menduduki kursi pebalap McLaren untuk musim 2015 segera diketahui. McLaren diyakini akan mengumumkan line-up pebalapnya pada Kamis (11/12/2014).

    McLaren dikabarkan akan mengadakan sebuah konferensi pers untuk sebuah acara media yang penting dan ekslusif yang diadakan di markasnya di Woking, Inggris.

    Tidak ada detil yang diberikan maupun indikasi dari McLaren. Namun, langkah ini diartikan sebagai sebagai sebuah bukti telah tercapainya sebuah kesepatakan dengan seorang pebalap menyusul pertemuan pada pekan lalu.

    McLaren menjadi satu-satunya tim Formula 1 yang belum mengumumkan line-up pebalapnya untuk 2015. Hal ini membuat masa depan Jenson Button dipertanyakan, setelah kontraknya dengan Silver Arrow selesai pada akhir musim ini.

  • wasignton124

    Presiden Knicks Meradang Usai Timnya Tak Pernah Menang

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    Agen Bola Terpercaya indo11.com melaporkan, New York Knicks kembali dipaksa menelan kekalahan ketika menjalani pertandingan ke-23 musim reguler NBA 2014-2015. Kali ini, tim asuhan Derek Fisher dipecundangi tuan rumah New Orleans Pelicans 104-93 di Smoothie King Center, New Orleans, Amerika Serikat, Rabu (10/12).

    Tambahan hasil negatif tersebut membuat Knicks tak pernah menang dalam sembilan pertandingan terakhir. Secara keseluruhan, Knicks mencatatkan menang-kalah 4-19, dan mereka pun tenggelam di posisi ketiga dari bawah atau peringkat 13 klasemen Wilayah Timur.

    Sebelum pertandingan, presiden New York Knicks, Phil Jackson mengeluh bahwa timnya saat ini memiliki mentalitas pecundang, setelah mengalami kekalahan beruntun. “Ini tentang mentalitas pecundang. Ini bukan tentang skill atau tingkat bakat,” cibir Jackson.

    “Jelas, kami kecewa. Saya pikir orang-orang memahami apa yang coba kami lakukan. Semoga, mereka mendapatkan lebih sesuai. Ada beberapa resistensi terhadap disiplin dan ketertiban dan perubahan kultur dan hal-hal seperti itu.”

  • quess124

    Arbeloa Kesal Terhadap Hukuman Fans Madrid

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    Agen Bola Terpercaya indo11.com melaporkan, Bek Real Madrid, Alvaro Arbeloa mengecam sikap La Liga usai mereka memutuskan untuk memberikan hukuman pada fans Los Blancos tengah pekan ini.

    Madrid mendapat keluhan dari LFP, usai beberapa orang suporter tertangkap kamera televisi meneriakkan hinaan terhadap Barcelona dan Lionel Messi, di sela-sela pertandingan melawan Celta Vigo pekan lalu.

    “Mereka tidak pernah membiarkan kami tenang. Sepertinya mereka sekarang ingin menjadikan Real Madrid sebagai contoh terhadap pelanggaran seperti ini. Mungkin standar yang kami usung jauh lebih tinggi dari klub lainnya,” tutur Arbeloa.

    “Sulit untuk mengetahui batas antara chants yang mengandung penghinaan dan tidak. Tidak ada yang suka hal seperti itu. Orang-orang di Bernabeu selalu mendukung kami dan kami amat senang dengan sikap para fans kami,” pungkasnya.

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