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111 Articles

3 New Updates to Twitter for Mobile

Yesterday Twitter announced updates to its family of mobile apps. The updates covered in this post are… Twitter Two-Step Verification Social Search Photo Galleries Twitter Lists If you are in fear that your Twitter account will be hacked, you now can enroll in login verification and approve login requests directly from your mobile app. Login […]

What is Facebook Edgerank?

Facebook announced today that they will be more transparent with their Edgerank formula. Instead of jumping right into the changes, let’s learn about what Edgerank is. What is Facebook Edgerank? Facebook Edgerank is an unofficially named Facebook algorithm that determines which stories are shown on your timeline. Not every post from all your friends and the pages […]

Social Media Training For Hillels

  The social media training program will train either a Social Media & Marketing Intern or a staff member how to use social media effectively to enhance Hillel’s mission. Why should you sign up? . Learn to engage your audience with social media . Give a student or staff professional development . Provide leadership opportunities […]

How to Use Facebook Hashtags

Up until recently, I have been anti-Facebook Hashtag. Facebook was late to the hashtag game and I thought that they didn’t have any relevance on Facebook. For those who are unfamiliar, hashtags are ways to group conversations online. Adding the # symbol in front of a word or phrase makes it clickable. Hashtag functionality is […]

Enhance Your Posting On Facebook

This morning I went to post a link to a blog post about a Food Truck and I noticed something interesting about posting on Facebook. Facebook normally automatically populates a thumbnail for you, drawing on text and photos from the article or link. What if you don’t like the photo? At the end of this […]

Facebook 101

Subscribe to Sociallygold and get FREE access to Facebook 101 Video Lesson * indicates required Email Address * Name * Good news! Facebook 101 is launching today! Instead of offering Live courses and force everyone to fit my schedule, I wanted offer recorded social media lessons that you could watch, pause and rewind whenever you […]

Tracking Social Media ROI

It can be difficult to measure the exact return on investment (ROI) of your social media marketing, but you will see residual effects of your efforts. This post also includes a tutorial on how to use Google Analytcs to track you ROI. Your social media channels are the face or your company. Your customers may […]